Our Strategy

About Us

Our philosophy is simple: we are what we do.

People want a bank that puts their interests first and helps them get ahead. At NatWest, we’re setting the standard for genuinely great customer service. Our people think proactively, and feel personally responsible for doing great things for our customers.

We’re well on the way to being a smaller, simpler and smarter bank focused on our customers in England and Wales. We have 12 million customers, and we’re listening to their needs and taking action to create value.

To do it, we have an engaged, inclusive workforce who offer personal and attentive service with our customers’ best interests in mind.

We listen. We act. We go beyond expectations.

Everything we do is led by four core values:

Serving customers

We’re serving customers by earning their trust, focusing on their personal needs and creating value.

Working together

We work together as one team. We’re proactive and support each other to realise our potential.

Doing the right thing

We do the right thing, taking risks seriously and managing them carefully. We value fairness and diversity, and act with integrity.

Thinking long term

We know we succeed when our customers and communities succeed, and we do business in an open, direct and sustainable way.

Talent Network